Users will soon have a new feature that allows them to cut down on the quantity of AI-created videos appearing in their timelines. This move comes as the service disclosed that it now features in excess of 1 bn content made with AI.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a widespread rollout. This advancement coincides with a rise in AI-generated material, fueled by emerging AI video creators.
AI Content on Other Platforms
Recent reports that almost a tenth of the most rapidly expanding video streams on a competing service only show AI-generated videos. A significant portion of this output is classified as mass-produced AI material, a label for poor-quality, mass-produced content that is often nonsensical or bizarre.
Our research shows that a lot of users enjoy content produced via AI tools, ranging from digital art to science explainers, and we want to give people the power to adjust the amount of that, depending on their own preferences,” commented a spokesperson.
Scale of AI Content
TikTok announced that there are presently 1.3 billion videos on its network identified as made with AI. Collectively, over 100 mn pieces of content are uploaded to the platform every day, making AI-generated material a limited part of its overall inventory.
Customizing Your Feed
Viewers will be capable of reduce or increase the level of AI content they watch by opening the “manage topic” option in the app and choosing “AI-generated content”. Further subjects that currently be controlled under the setting encompass current affairs, style, cosmetics, and movement.
Platform Guidelines
The platform’s guidelines oblige creators to label lifelike artificially created content, and it prohibits malicious fake videos of public figures or emergencies. Any authentic-looking AI video that is unmarked can be removed under its terms of service.
In addition, the service will henceforth apply an “AI-made” tag to content made using its proprietary AI systems, or flagged by an cross-platform project for identifying content made by AI. This action is designed to help prevent users from attempting to bypass the labeling process.
Educational Initiatives
TikTok is furthermore establishing a two million dollar educational fund for professionals and organizations to develop learning resources about ethical AI use. This program will support charitable organizations dedicated to training programming and robotics.
Moderation Strategy
The platform has justified its safety measures, during controversy over plans to lay off numerous safety staff in Britain. The company is set to cut a significant number of roles in its trust and safety department in its British office, with worker representatives and online safety experts voicing alarm that people are being substituted by automated systems.
A trust and safety lead stated that human moderation would still have a role, but artificial intelligence can safeguard staff by eliminating the most harmful content before it gets reviewed by people. The platform announced a 76% decrease in disturbing and violent content reviewed by safety staff over the last 12 months due to reliance on its machine learning processes.
We believe it is crucial to combine humans and technology to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we also think it’s extremely critical to minimize viewing of unsafe media as rapidly, which is why a significant AI assistance is really helping us work at speed.”
